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A global month for a conversation worth having properly.

Every September, people across the world come together to talk openly about dementia. This year, Age Brightly is bringing that conversation to Auckland — a full month of free events, real education, and a brand-new programme to help you stay ahead of it.

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free public webinars

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free hearing & cognitive screening pop-up

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brand-new mind health programme

40%

of dementia cases worldwide are attributable to modifiable risk factors that can be identified and treated.

Lancet Commission on Dementia Prevention, 2024

1 in 3

dementia diagnoses are preceded by mild cognitive impairment — the window in which intervention is most effective.

Journal of Alzheimer's Disease Reports, 2025

Up to 23%

of people referred with memory concerns are found to have a reversible cause — not dementia.

BMJ, 2023

 THE GLOBAL CAMPAIGN 

One month, one world, one conversation.

World Alzheimer's Month is the international awareness campaign led by Alzheimer's Disease International (ADI), running every September. It brings together individuals, dementia organisations and everyday communities across the globe with one shared goal: talk about dementia more openly, and push back on the stigma that still surrounds it.

Every year carries its own focus. This year's international campaign centres on early diagnosis — the idea that knowing sooner opens the door to more options, for treatment, care and support alike, for the person living with dementia and everyone around them.

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 BRIGHTLY'S PART 

Here's how we're joining in, right here in Auckland.

We've built a full month around that same spirit — free to attend, and grounded in what our own clinical team sees every day.

Purple Morning Tea

TUESDAY 1 SEPTEMBER – MEMBER EXCLUSIVE

Kicking off the month with a purple-themed morning tea for our members and partners — our way of joining the global call to wear purple this September.

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Free Webinar — Brain Health in Action

THURSDAY 3 SEPTEMBER

The lifestyle habits actually backed by evidence — sleep, movement, nutrition, stress — and how to make them stick.

Register now
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Free Webinar — Not All Dementia Is the Same

WEDNESDAY 9 SEPTEMBER

The different types of dementia, and why the treatment pathway looks different for each one.

Register now
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Free Webinar — The Hidden Toll

THURSDAY 17 SEPTEMBER

The real risk factors carers face, and how best to seek support before it becomes too much.

Register now
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Free Brain Health Check-In pop-up

MONDAY 21 SEPTEMBER – WORLD ALZHEIMER'S DAY

In partnership with Bay Audiology Ponsonby: a free hearing screening and a free cognitive screening, in one visit — plus a co-branded result and a clear next step.

Secure your free screening
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Free Webinar — The Memory Myth

FRIDAY 25 SEPTEMBER

The reversible causes of memory change most people miss — and how to tell them apart from something more serious.

Register now
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 NEW BRAIN HEALTH PROGRAMME 

Introducing MindThrive.

A structured three-month programme built to catch the everyday, treatable factors that quietly get mistaken for cognitive decline — sleep, medication, hearing, mood, nutrients and cardiovascular health — before jumping to the worst conclusion.

MindThrive starts with a Baseline Assessment and moves into either an ongoing maintenance plan, or, where it's genuinely needed, a formal diagnosis and treatment pathway.

Initial consultation: after Baseline+TM identifies any reversible risk factors, your full intervention plan is built and activated

 WEEK 1–2 

Parallel interventions: eight clinicians working simultaneously across three months

 MONTHS 1–3 

Three-month review: your progress is reviewed and next steps are agreed

 END OF MONTH 3 

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 IN IT TOGETHER 

This September wouldn't be what it is without our partners

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